Thursday, September 24, 2009
My Year of Hopefulness - Programming and the Mind
Writing works a lot like those critical updates from Apple. Friends, family, and co-workers always ask me, “when do you find the time to do all of this writing?” Truthfully, I’m always writing. Sorry – this is my confession. My writing mind is always working in the background while I go about the rest of my life. When I’m having dinner with friends, at movies, at CVS buying shampoo, at work, I'm writing, tucking away little bits and pieces to use later. I’m one of those hopelessly nerdy people who always has a pen and piece of paper in my bag. Even when I’m heading to a big night out. You just never know when something interesting will happen. And I can’t be held responsible for keeping it all stuffed in my brain. I need that pen and paper.
I also purposely try to put myself in interesting situations. I seek out new people, go to lectures, book readings, and art exhibitions all the time. It’s one reason I am so in love with New York, and fall more in love with it everyday – there’s always something new to see, do, and try. New York and I have had a long and sordid history together. 11 years running. At times, we’ve been blissfully happy to be with one another and at other times, we’ve each gone running for the hills. But we always somehow end up back together, New York and I. This is my third time moving here, and I imagine you’ll find me here for a very long time to come. There’s just too much going on here for me to be away for that long. My writing lives and breathes here.
I’ve been wondering how Apple knows what to fix and how to fix it in these updates. My only idea is that it goes out into the world and takes stock of the latest software landscape to make needed improvements. I do the same thing in my writing. In the past year, I’ve been sending myself out on little writing adventures in New York. Odd-ball museums, sitting in a crowded area and eaves-dropping, going to parts of town I never frequent without a map and getting as lost as possible. On Saturday, I’ll be heading to the Demolition Depot on 125th Street. It contains 4 floors and a garden full of architecture pieces from every conceivable period. When buildings are dismantled all over New York City, most of the pieces end up at the Demolition Depot.
Can you imagine what crazy things that place stores? While I’m sure there’s a fair amount of mundane items like antique faucets, I’m equally sure that there are valuable items that will inspire my writing. A fireplace that I’ll imagine someone sitting before, a gargoyle who faithfully watched over a busy street for many years, a mirror where a young girl watched herself become a woman. You see – inspiration is everywhere; you just need to keep looking, especially in unlikely places.
My fingers are getting itchy. Just writing about writing is giving me some ideas. This writing mind of mine is working in the background and it’s almost time for me to reboot to see all of the changes that have occurred in the past few minutes. In the time it’s taken me to write this post, some more dots have connected, and I have to make sure to get this all down before it’s hopelessly lost in the abyss. I’d like to think I’m a recovering multi-tasker, though as with most addictions, I guess I’ll always be in a constant state of recovery, never quite cured of my desire to do multiple things at once. Thank goodness for background processing!
Monday, July 27, 2009
NY Business Strategies Examiner - Interview with Lee Lin, co-founder of RentHop

Looking for a little sanity in your apartment search? Enter RentHop - an innovative new service that allows would-be renters to browse free, no -fee listings in the New York City area. I had the opportunity to speak with Lee Lin, co-founder of RentHop.
For the full story, click here.
Sunday, July 12, 2009
My Year of Hopefulness - How-to with Howcast

In this morning's New York Times, I read about Howcast, a new company with a noble, elegant mission: "Howcast shows consumers engaging, useful how-to videos and guides wherever, whenever they need to learn how." Its sole goal is to help people help themselves with just about anything. The range of content is immense: some are very serious, even life-saving, informative clips (how to treat someone for shock) while others are flat-out hilarious (how to fight off a vampire). The platform is easy to use and has a clean design. The videos are short and succinct. Best of all, community members can add how-to videos of their own, so if you have an expertise that you want to share with the world, now you have a clever platform to do it.
Some of my favorites from this morning's hunt through Howcast:
How to Survive a Bear Attack - I was laughing out loud
Fantastic collection of Yoga poses - their sports and fitness collection is extensive, from how to dribble a soccer ball to how to roast the ultimate marshmallow
Websites an resources on how to learn a foreign language
How to get your home ready for a dog
The search function is robust; I found the info I needed quickly. The load times of the videos were much shorter than I expected and the resolution is high. There are also wikiguides on topics should you choose to read the information rather than watch a video. And while other sites require account creation with a username and password, Howcast can sync with a Facebook account, allowing users to participate immediately to comment, vote, and favorite videos. Whether you're looking for useful, timely info or a source of smart entertainment, Howcast provides it anywhere you are, exactly when you need it. DIY really is the new luxury and Howcast helps you get it.
Follow them on Twitter @howcast.
Monday, July 6, 2009
NY Business Strategies Examiner.com: Interview with Brian Moran, President of Moran Media Group

http://www.examiner.com/examiner/x-2901-NY-Business-Strategies-Examiner~y2009m7d6-Interview-with-Brian-Moran-President-of-Moran-Media-Group
Sunday, July 5, 2009
NY Business Strategies Examiner.com: Interview with Sam Odio, Founder of Divvyshot

Sam Odio, founder of Divvyshot, identified three holes in the photo sharing market:
1.) Direct integration with the photographer's computer photo library
2.) Ability for multiple people to contribute to one photo album
3.) Maintenance of a photo's original resolution to preserve photo quality while sharing
Like many entrepreneurs, Sam took pain points, things that frustrated him, and crafted a solution. That solution is Divvyshot. I recently had the chance to interview Sam about his company, his entrepreneurial spirit, and his feelings about the current economy.
To view the full interview, please visit http://www.examiner.com/examiner/x-2901-NY-Business-Strategies-Examiner~y2009m7d5-Intreview-with-Sam-Odio-Founder-of-Divvyshot
Sunday, June 28, 2009
NY Examiner.com: Interview with Manny Hernandez, Founder and President of Diabetes Hands Foundation
I was honored to get to interview Manny about Diabetes Hands Foundation, his personal connection to diabetes, and his leap of faith into entrepreneurship.
For the full story, please visit: http://www.examiner.com/examiner/x-2901-NY-Business-Strategies-Examiner~y2009m6d28-Interview-with-Manny-Hernandez-Founder-and-President-of-Diabetes-Hands-Foundation
Monday, June 22, 2009
NY Examiner.com: An interview with Steven Cox, CEO of TakeLessons.com
To read my interview with Steven Cox, CEO of TakeLessons.com, please visit: http://www.examiner.com/x-2901-NY-Business-Strategies-Examiner~y2009m6d22-An-interview-with-Steven-Cox-CEO-of-TakeLessonscom
Thursday, June 18, 2009
NY Business Strategies Examiner.com: "You're the Boss"

For the full post, please visit: http://www.examiner.com/examiner/x-2901-NY-Business-Strategies-Examiner~y2009m6d18-Youre-the-Boss--a-new-blog-about-entrepreneurship-by-the-New-York-Times
Tuesday, June 16, 2009
NY Business Strategies Examiner.com: Entrepreneurship's 10 Commandments

To read the full story, please visit: http://www.examiner.com/examiner/x-2901-NY-Business-Strategies-Examiner~y2009m6d16-Entrepreneurships-10-Commandments
Saturday, June 13, 2009
My Year of Hopefulness - Kiva expands to the U.S.
In the Kiva model, would-be investors check out entrepreneurial endeavors looking for funding, make a loan to an entrepreneur they're interested in(for as little as $25), and the loan is paid back to the lender over time.
About 6 months ago, I decided to give Kiva a whirl and supported a woman starting a hair salon in Ghana. Every once in a while I go on-line and check out how she's doing. The $25 I gave, along with 14 other gifts of $25, meant the world to this woman. It's giving her and her family a shot at a better life. After making this loan, I did some checking around to see if a similar program existed in the U.S. To my knowledge Kiva.org is the only one organization making it easy for Americans to lend microloans to other Americans.
Maria Shriver, an ardent supporter of Kiva. org and leader of the Women’s Conference, said, "we all have the power to be Architects of Change in our own lives and in the lives of others. This partnership with Kiva.org is a wonderful opportunity for all of us to team up as a community and empower women entrepreneurs here in California and across the United States to start and sustain a small business, become more financially independent, and ultimately fulfill her dreams. By pooling our resources, a loan as small as $25 can change a life. Thanks to Kiva.org, being an Architect of Change has never been easier.”
After reading about this program, I also did a little poking around for other great opportunities to participate with Kiva.org. They have opened up their tools to allow outside developers to create Kiva apps. For example, an application called Kiva Heads allows users to browse loans on Facebook and gives you kudos on your Facebook page for the loans you make to Kiva while another app called Kiva World provides a live map of global Kiva loans in all phases and the ability to read more about the entrepreneurs with a single click any where on the map. Best of all, Kiva is working to create an app developer community on-line. Build you own app by visiting: build.kiva.org
There are now more ways that ever to do well by doing good and Kiva makes it easy for us to be a part of shaping the world as we'd like it to be, abroad and now within our own country, too.
Friday, June 12, 2009
My Year of Hopefulness - Commitment to be more than I've Been
Thursday, June 11, 2009
NY Business Strategies Examiner: Interview with co-founder Airbnb, an innovative travel company a

Tuesday, June 2, 2009
NY Business Strategies Examiner.com: Ursula Burns, CEO of Xerox

Several months ago, I heard Ursula Burns speak, and she so impressed me with her empathy, confidence, and fervent belief that we must support one another in the workplace. She is a remarkable example of someone who rose up to great heights through hard work and ambition. Only a few days after Barack Obama's victory, she offered a perspective on adversity that has kept me looking up, even in these dark times.
For the full story, please visit:
http://www.examiner.com/examiner/x-2901-NY-Business-Strategies-Examiner~y2009m6d2-Ursula-Burns
The above image was taken and run by the Associated Press.
Monday, June 1, 2009
NY Business Strategies Examiner.com: Interview with Bob Young, CEO of Lulu

To read the interview, please visit:
http://www.examiner.com/x-2901-NY-Business-Strategies-Examiner~y2009m6d1-Interview-with-Bob-Young-CEO-of-Lulu
Tuesday, May 26, 2009
My Year of Hopefulness - Mayo Clinic & Social Media

If you have a start-up, it's easier to bake social media plans right into the initial marketing and communications strategy. Established businesses have a tougher time -- they've made significant investments in brand building and customer loyalty that didn't involve social media. A few efforts in social media that lack authenticity and the business will be hung out to dry by every power that exists in social media land.
I was tooling around on slideshare recently and found a presentation by Mayo Clinic that described their journey into the uncertain world of social media. With a brand this powerful and with so much debate swirling about patient privacy, Mayo Clinic took a risk by testing social media's potential to increase their impact and reach. A few of the key points touched upon in the presentation are key for any business interested in a similar pursuit and they're good reminders for all of us whenever we take on a large project in unfamiliar territory:
1.) Start small. Mayo Clinic could have came into the world of social media guns a-blazin', hopping on to every social media service available. They didn't. They first assembled a space on their website that tracked all of the stories about them showing up in traditional media, and gave people a way to respond to those stories through comments on their own site. The branded this site 'Medical Edge'. Smart - they got a lot of great feedback and leveraged written material that already existed.
2.) Use what's free and available from others first rather than building your own platform from scratch. Mayo Clinic took advantage of the iTune platform to first create radio mp3s. Then it graduated to podcasts, more and longer podcasts, and then eventually built its own platform at podcasts.mayoclinic.org. Rather than jumping right in and building their own platform, they wanted to see if there was even any interest in this type of material and they experimented with length and topics. Might as well learn on someone else's platform before you build your own.
3.) Use what works. For some organizations, a blog and a Twitter account are the best vehicles for building community. Others find that Facebook Groups work really well for them. For Mayo Clinic, it's videos. That shared experience by real people who are a part of the Mayo Clinic global community provided the most bang for the buck. And with a Flip video camera, the interviews became very easy to record, edit, and post - first to YouTube and then to their own sharing platform at sharing.mayoclinic.org.
These small tips added up to big impact for Mayo Clinic, an established brand that found a way to make social media work for them by taking small steps forward. They are flourishing in the world of social media and can be found participating in multiple outlets. They went slowly, and took the time to discover which path suited them best. It's a wonderful framework to consider. Find it at http://www.slideshare.net/LeeAase/mayo-clinic-best-of-blogwell09
Thursday, May 21, 2009
My Year of Hopefulness - Fear #8 of entrepreneurship

Acceptance. Appreciation. Someone who "gets it." We all crave this. Erma Bombeck famously said, "It takes a lot of courage to show your dreams to someone else." And sharing our business ideas with others means sharing our dreams with them. It's a scary proposition.
Consider this: About 10 years ago a couple of guys named Larry and Sergey wanted to start an Internet search company called "Google". You think people didn't laugh at that idea? The name, the proposition, the lack of business experience of the founders. While very smart guys, we had no reason to think that 10 years ago they would transform our lives to the extent that they have. Let's consider each of the fears I've laid out over the last 8 days in turn as it relates to Google:
"I won't make enough money." Really? I'm sure Google started out small. Now, the founders are two of the wealthiest people on the planet.
"No one will want the product of service my company produces." Today, Google is so widely used that it's become a verb in the American lexicon.
"I'll fail." Perhaps, but look at the upside. The Google founders kicked around ideas, some successful, some not so successful, as they learned the tricks of the trade of entrepreneurship. You can, too.
"Someone will steal my idea." Go right ahead. There are plenty of other search engines, email services, on-line cloud computing applications that existed before and were created after Google. No matter. Google is still at the top of their game, and improving all the time, even though other people stole their idea.
"I don't have enough time." Start small. Build up from zero. With each extra bit, you'll leverage what you learn, and figure out how to work smarter. Googlers did, and still do.
"Everything that goes wrong will be my fault." Google screws up all of the time. They invent some applications that don't work so great. So they ditch them and try something else. Don't let set-backs get you down. Use them to learn, grow, and move on.
"Starting my own business will be lonely." The founders of Google can't get people to leave them alone. I'm sure they'd do just about anything for a moment of peace and quiet. And I'm sure they won't get one any time soon.
"People will laugh at my idea." Can you imagine a funnier name for a company than "Google"? It reminds me of those weird little eye balls you find in craft stores. It wasn't even a word 10 years ago. Now, you can't go anywhere on the planet without people recognizing the name and fun, colorful logo. So let people laugh - just don't let that laughter chase away your dream.
"Well," you might say, "Google is an exception to the rule." Maybe. But consider that Larry and Sergey weren't in any better shape 10 or 15 years ago than you are today. They weren't famous or fabulously wealthy. They were very smart, normal people in graduate school. They had an idea and they worked like heck to make it a reality. No magic. Just dedication to an idea and very hard work. They aren't any different than you or I, except that they could put aside all of their fears and began. Let's take their lead and do the same.
The image above can be found at: http://www.tmonews.com/blog/wp-content/uploads/2008/12/laughter.gif
Friday, May 15, 2009
Examiner.com: An interview about entrepreneurship with David Priemer of Rypple

Wednesday, May 13, 2009
My Year of Hopefulness - The Food Medic

All of the interviews I do for Examiner.com really motivate me to work on my own business ideas. Gary's story is one with real heart, so much so that I even found myself tearing up when he talked about several life-changing experiences that prompted him to start The Food Medic. He's also written a cookbook to capture many of his insights and delicious recipes, appropriately titled The Food Medic Cookbook.
Gary's journey is a wonderful lesson in the power of kismet and following your passion! He also has great advice for people who are interested in starting their own businesses. Check out my interview with Gary on Examiner.com by clicking here.
Tuesday, May 5, 2009
My Year of Hopefulness - Social Designer

Monday, May 4, 2009
My Year of Hopefulness - Get Out of a Rut
Some of my friends and family members have recently expressed the same concern about their own lives. On my subway ride to work, I thought of ideas that might help me and help others out of this little rut. Here are some I came up with. Would love to hear what's worked for you when you need a little pick-me-up!
1.) Ice cream. There's something really special to me about getting an ice cream cone and strolling around my neighborhood. It reminds me of being a kid and being a kid inspires me to be a little more wistful and hopeful.
2.) Send someone a present. My friend, Brooke, recently moved from New York City and I've had her going away present / new house warming present sitting on my table for about a month. I put it into a padded envelope and sent it off to her today. It helped my mood considerably to be sending her a surprise. Same goes for sending someone a card or doing something nice for someone.
3.) Yoga and running. Both get me moving and remind me of how lucky I am to be in good health. While exercising, I think about building strong bones and muscles, increasing my lung capacity, and solutions to tough situations I'm having at the moment.
4.) Clean my apartment. For me, cleaning is therapy. I don't like doing it but I love the end result. And my world looks a little brighter from the vantage point of a sparkling apartment.
5.) Communicate with others. Call a friend, send an email, get brunch with someone, click around on Twitter and see what people are talking about today. Breaking out of our self-imposed isolation is a mood lifter in and of itself.
6.) Find someplace to get lost. For me those places are Central Park, the Metropolitan Museum of Art, and the American Museum of Natural History. Placing myself in the middle overwhelming beauty gives me a new perspective and make me feel connected to something much bigger than myself.
7.) Dive into a book. I'm always amazed at the way literature connects us to people across the world and across time. This reminder of common human experiences makes me feel less alone.
8.) Write. Yesterday I sat down to write a short story about a situation I witnessed on the street a few days ago. I put myself back in that exact situation, saw it all unfolding in my mind, and wrote it all out. When looking back at the story and reading work I was doing a few years ago, I realized how much progress I've made in my story telling by practicing every day. It was really gratifying to see myself improving a skill that I enjoy.
9.) Think about my ideal day and consider how I could live at least a little piece of that ideal day every day. Maybe it's volunteering, thinking about what business I'd like to start, whipping up a really delicious meal with friends, or spending time with someone I love. Even on the worst days we have the ability to incorporate glimmers of happiness.
10.) Spend some time with an animal. Could be your own pup or kitten, a friend's pet, or taking puppies at the local shelter on a walk. Animals have a natural inclination toward happiness and they take us right along with them.
There are countless ways to get ourselves into a healthier and happier frame of mind. All we need is intention, attention, and commitment to living a better day every day.