The Journal of Cultural Conversation - Pray the Devil Back to Hell

Exciting news over in TJCC-land! Laura, my brilliant friend and writing partner as well as the mastermind behind The Journal of Cultural Conversation, is working on a front-end re-design for the site that will be up within the week. We're also working on a re-branding effort as well, though again, Laura must take 99% of the credit here. I'm just lucky to have a role on the virtual stage next to her.

My latest post on TJCC is up today! I was on a brief hiatus as I dealt with some personal issues and am now back, fully present. This one is about the documentary Pray the Devil Back to Hell and it goes something like this:

“There will come a time when you believe that everything is finished. That will be the beginning.” ~ Louis L'Amour

A few weeks ago I attended a screening of Pray the Devil Back to Hell, a documentary that tells the story of the how the women of Liberia ended the civil war that ravaged their country for well over a decade. Donning identical white t-shirts, no weapons, 2500+ women linked arms and made their opinions and demands known, loudly and publicly, week after week, until Charles Taylor and the warlords sat down together.

For my full post about this film, please visit http://www.thejcconline.com/2009/10/pray-devil-back-to-hell.html

My Year of Hopefulness - The Life We Receive Without Asking

"Our plans are nothing compared to what the world so willingly gives us." ~ Margaret Wheatley

"Never tell everything at once." ~ Ken Venturi, American former professional golfer

On Saturday evening, I headed across Central Park toward the Metropolitan Museum of Art. As I crossed the park, I passed between the southern border of the Great Lawn and Belvedere Castle. It's one of my favorite little pieces of New York City. There's some sort of happy air that exists in that little triangle; it's impossible to resist smiling there. I always feel romance and unending possibility as I traverse that ground. It was late afternoon so the sun was just streaming over Belvedere, the clover and honeysuckle filled the air with a perfume that I wish could be bottled, and there was a soft breeze. For those few moments, everything felt perfect.

On Friday and Saturday nights the Met is open until 9:00pm so I wanted to take advantage of the extended hours. I checked in on my friends Vermeer and Rodin, stopped by to visit the empires of Northern Mesopotamia, and spent some time among the folk artists of Oceania. It's almost inconceivable how lucky we are to be able to walk among so many priceless pieces of art at a moment's notice.

At the Met I was on a little bit of a mission. I've been working on some children's fiction over the last few weeks. Every day that I sit with my characters, they tell me something new about themselves. In a way, creating characters is like getting to know a new friend. I uncover little pieces about them over time, just by sitting with them and letting them tell me their story. Every day I'm reminded of Julia Cameron's book The Artist's Way, when she says "Art is not about thinking something up. It is the opposite -- getting something down." While I have a general map for the story, the characters themselves are just letting me tag along on their journey. The characters themselves will provide a far richer, more intriguing story than I could ever plan. That's the great joy and magic of writing.

As I was wondering through the Greek and Roman Galleries, the art of Cyprus, and the rooms full of knights in shining armor, a lot of ideas were drifting in and out of my mind. I dutifully wrote them all down - bits of dialogue and thoughts and twists and turns in the plot. After recording them all, I stopped to wonder if they made sense. And then I realized the characters I'm writing about can actually do anything they want. Writing fiction is a little daunting for this very reason - all of a sudden the possibilities are wide-open. When you're just getting something down, there are no more limitations. Writing fiction may present our one and only opportunity for complete and total freedom.

While I went through Central Park and to the Met to accomplish something specific, I found something far greater in both places than I had intended. These experiences reminded me that the world has great plans for us, far greater plans that we have for ourselves. And while not having control may at first seem frightening, in many ways it's as freeing as writing fiction. Unexpected, incredible circumstances, people, places, and opportunities are going to appear in our lives through no effort of our own. All we need to do to receive them is to show up with an open heart, an accepting mind, and the willingness to listen. If we can do this, the magic that is all around us becomes an unlimited and constant presence in our lives.

My Year of Hopefulness - Getting to Free

This week, Chris Anderson, editor-in-chief of Wired, released his book Free: The Future of a Radical Price. Odd that given its title the cost of the book is $26.99. It might have been a good marketing angle to give the digital book away for free. That aside, his point is well taken. Consider all the ways in which the concept of free services and goods have infiltrated our society. Craig's List, online news, Twitter, Facebook, Meet-up. Nearly all information on any topic anywhere on Earth is free. Google it. Bing it. Email an expert in the area you're interested in, and chances are you'll get a response.

This puts all of us as we consider our careers and accomplishments into a new frame of mind. What can I give away and what can I charge for? How long do I need to give things away before I see a return? What is the cost and benefit of free?

I'm at the very earliest stages of beginning a social enterprise. I've yet to spend a single penny on it, outside of the cost of my time. I've have friends who are experts in the field that the business is in, and I've solicited their feedback and gotten a lot of it, no charge beyond a heartfelt please and thank you. (I mean a very heartfelt thank you - the feedback has been really incredible!)

I've wanted to start my own venture for a while and the part that kept tripping me up was the pricing. How could I make money on these ideas? Chris Anderson's book showed me that we have to develop a new way of thinking about how we earn our living and the companies we build. The answer was very simple once I looked at it from the free point-of-view. I can't make money off of my idea, initially. Much of the value proposition for the enterprise relies on the services it offers being free. The money comes later when the services are rolled out to a wider, wealthier audience, perhaps through some speaking and writing engagement, or some incremental products that are developed as a result of the initial free service offerings.

The enterprise I'm interested in is in the education field so let's consider an example whom I greatly admire, Sesame Street. When I woke up this morning and flipped on my TV, I had forgotten that the last channel I watched last night was Public TV 13. So it was a wonderful surprise to have Elmo pop up on my TV this morning. Sesame Street set out to be a free service to urban children in lower-income families. They wanted to use TV as a way to better prepare pre-schoolers for kindergarten. Joan Ganz Cooney and other early believers did a lot of the beginning work on Sesame Street for free. Eventually, they had sponsors and grants, and now of course have a full licensing unit, DVDs and books for sale, etc.

What the example of Sesame Street, and many other businesses that start out on the basis of free, shows us is that many start-ups require patient capital. Founders often need to keep a day job. Those first customers require a pro-bono project to help a new company build a portfolio. Writers, artists, musicians, and young academics often have to give away their work for free to get some early publicity. In the new economy, free is the best way upward and onward to profit.

So if you're starting a new business, the first question we'd ask used to be "how can this generate money?" In the new economy, the first question may become something more like "how can we get people to try this product or service and then get them to tell many other people about it?" or "what can we give away for free in order to get people to buy an added product or service later?" The most exciting part of things being free is that it opens up the creativity valve for us. It requires new, innovative ideas. It frees us up from getting bogged down in the numbers too early on. It helps us keep our eye on the horizon ahead while also letting us make up the story as we go along.

Tom Peters - for FREE

Tom Peters is arguably the greatest mind out there in the field of innovation. I visit his site often and am as bowled over by his generosity as I am by his thinking and writing about innovation. After every talk, he posts his presentations. He makes his latest thinking available on his blog. Why would he do this? He could get a book deal at he drop of a hat. (He wrote In Search of Excellence, the book that some consider to be the best business book ever written.) So why give away the secret sauce?

There are a whole host of reason for giving away knowledge. For one, it creates community and opens you up to learn from others. Tom Peters is an authority on innovation, and authorities publish. And so you might wonder, if I can just read his thinking in a book why would anyone ever hire him? What he put out into the world through his book was his personal brand character. That's also what he puts out on his blog. Who he is and what he believes. People hire him for who he is and what he inspires in others. See sold a lot of books, and those books only helped him further to sell himself and his knowledge.

I highly encourage you to take advantage of all that is truly free in life - take a look at what Tom has to offer: http://www.tompeters.com/freestuff